About Daniella.io

#1 Trusted Ecwid eCommerce Expert

Hi I am Daniella and I am an Ecwid eCommerce expert offering Ecwid tutorials, tips and tricks. I have created over 100 Ecwid stores and I have helped thousands of Ecwid store owners with my Ecwid tutorial videos on YouTube (that have generated 190,000+ views).

The video above talks about some of the jobs I did as a teen and some of the self-made job opportunities I see for teens today.

Teaching Adults & Children English in France
Some of the art I was selling online (lol)
The day I received an entrepreneurship award

My Work Story

In my late teens I was living in France but desperately wanted to move. I had immigrated there with my family as a pre-teen, but I missed my home country, Canada. The only way I could fulfill my dream was to save up enough money, which I had none of.

While I was still in high school, I applied to a number of jobs, hoping to find work for the Summer. However, it’s hard to get hired in France if you do not “know someone”, or are under age. The only company that got back to me was the Post Office, stating they do not hire students. After hours wasted, I decided it was time to take things into my own hands.

That’s when I truly discovered entrepreneurship. Throughout the end of high school to the end of University, I put my head down and hustled as hard as I could. I created my own jobs that perfectly fit my skills and interests. Here is a just a small list of things I did:

  • Flip items from garage sales online (electronics, books, clothing, antiques, etc.)
  • Flip French products online
  • Dropshipping, but my own way: selling things that I liked, but did not have physically and then buying them at the store and shipping them once they sold online. I felt like I had more control over quality this way.
  • Create and sell art
  • Provide computer courses to the elderly
  • Babysit French children in English
  • Tutoring (English)
  • Teach English to adults and children for a rural association
  • Translation services (French to English)
  • Create video montages for companies

At the same time I was carrying out all of these jobs, I was completing a double major degree in Law and English at University. This period was intense, but fun. My friends called me “Business Woman” (to be pronounced with a French accent for full experience) because I would come to class with parcels if I didn’t have time to ship them before getting to class.

A couple of years later, I got accepted for a Summer job in Quebec and had the time of my life. Between that job and all the side hustles I had worked on for six years straight, I was finally financially ready to move home.

When I got to Quebec, I started a project that got accepted to a business incubator. I was looking for a solution that could allow me to make a marketplace with independent merchants selling on the same platform. That’s when I was told about Ecwid eCommerce. I had already researched tons of eCommerce solutions and tested a vast amount of them. Nothing was user-friendly enough for the merchants I was serving, except Ecwid.

I took the next few years to build up and perfect my internet marketing skills and pivoted towards teaching Ecwid eCommerce while creating about one hundred Ecwid stores for a variety of merchants. That’s when I also started sharing my Ecwid knowledge on YouTube with tutorial videos. A couple of years later, I created a full in-depth Ecwid eCommerce course. I was also invited to speak on the Ecwid eCommerce podcast three times.

But I still remember what it was like when I started selling online over ten years ago – I had so many questions! Where do I start? What platform is the best for my needs? How do I set up shipping and make sure I get paid? And how much is this all going to cost? Can I really make money doing this?

With a background in teaching and over 10 years of eCommerce experience, it is now my mission to share these answers with you, and more! Every week I release Ecwid tutorial videos with insider tips, techniques, and hard-won lessons acquired by my clients and myself when it comes to building an online store quickly and easily.

Daniella writes for her website, daniella.io which is focused on helping eCommerce users get started with Ecwid. Daniella.io also writes for Beginners Passive Income and animates their YouTube Channel. Beginners Passive Income is a site about passive income ideas for beginners.

Money is a byproduct of the value you provide the world.


Recognition & Awards

Master’s Degree, Teaching

Université de Lorraine, France

Bachelor of Laws LLB & Bachelor of English, Double Major

Université de Lorraine, France

Won a prize in an entrepreneurship contest

Concours Québecois en entrepreneuriat, Coup de Coeur La Tribune

Speaker, Presented Memoir Research Findings to the CMEC (Council of Ministers of Education Canada)

Annual EXPLORE Director’s Conference

Bilingual English & French

Learned From Immersion

A2 Level Italian (CEFR)

Certified by Comitato Linguistico, Perugia, Italy

Testimonials From Clients & Ecwid Users

Leo Ren
Leo Ren 7 Ecwid vs Shopify Things You NEED to Know Before Choosing Shopify!
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"I just saved hours of research to find my ecommerce platform by watching this video. Thank you!"
Marc Ricard
Marc Ricard
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“Daniella helped us build the exact eCommerce website we wanted – it represents us perfectly! The result is incredible!”
felisha michelle
felisha michelle$$ Sell on Instagram! $$ Step by Step How To Instagram Shopping
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"WOW THANK YOU! - i gave my self one week to figure this out and if i couldn't i was going to hire someone! - LAST NIGHT (day 3) @FROMMISSLANE INSTAGRAM STORE WAS SHOPPABLE OMG!!!!! - thank you so much for the amazing detailed tutorial! #SUBSCRIBE"
Mr Williams
Mr Williams7 Ecwid vs Shopify Things You NEED to Know Before Choosing Shopify!
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"I am just getting started with ecwid. Thanks for the vid. You rock!"
Brendan Goodenough
Brendan Goodenough7 Ecwid vs Shopify Things You NEED to Know Before Choosing Shopify!
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"Nice, Daniella, answered my questions perfectly..👍🏻"
Home Elegance Design
Home Elegance Design$$ Sell on Instagram! $$ Step by Step How To Instagram Shopping
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"Thank you for Sharing. You are the only youtuber that shows how to import a store on FB. I'm new to FB and IG. Also your voice is very calming. Thank you!!!"
Jesse Ness
Jesse NessEcwid eCommerce Podcast
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“[Daniella is] kind of like a Queen of Ecwid video.“
Jose Navarro
Jose NavarroFree Ecommerce Ecwid Online Store Setup Webinar
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"Thanks for all your help l.will check your course and start building an ecommerce store"
Brian Landis
Brian LandisPrimiere! Ecwid eCommerce Power Course Official Launch
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"I've communicated with Daniella in the past, even before she put together her Ecwid power course. Let me just say, she knows her stuff when it comes to Ecwid and has the experience building Ecwid sites to prove it!"
Valérie Venite
Valérie Venite
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“I was pulling out my hair trying to figure [Ecwid] out… and then I came across Daniella, a pro! Thank you so much for your help!”

Mentionable Daniella.io Statistics

YouTube Views +
Tutorial Videos
Ecwid Stores Made
Ecwid eBooks
Ecwid Courses
Ecwid Podcasts
Ecwid Articles
Photo I took in Cawston, BC, Canada
Photo I took in Perugia, Italy

My Personal Story

There is no doubt I had always had an entrepreneurial spirit. I had observed and admired it in my grandparents for many years. They are all Italian immigrants who arrived in Canada in the 50’s with next to nothing. They worked hard their entire lives to acquire key skills and financial stability.

My grandparent’s on my mom’s side are trilingual, have traveled extensively and can make Italian food classics like pros. My grandfather worked hard his entire life, went to night school, took on side hustles, moved up the ranks in his job until he could provide for his family and comfortably retire. On my dad’s side, they created businesses that still provide for a number of other families while being active in their community.

I am proud to follow in their footsteps, having immigrated to France at a young age, and moved back to Canada in a Province I had never seen before (I’m originally from Ontario). I am perfectly bilingual in English and French, and thanks to them, I can also carry a conversation in Italian.

After may years of searching, I am proud to have finally found a perfect balance between my passion for internet marketing, eCommerce and entrepreneurship. With a background in teaching and over 10 years of eCommerce experience, YouTube has been the perfect platform for me to share what I have learned on my own time, and while working with other merchants.

Although I never went on to get a degree to practice Law, getting a Double Major Bachelors’ Degree taught me how to be extremely efficient and execute under pressure at a high level. Such skills are never lost and serve me every day, may it be working as Director of Operations for a booming tech company, or teaching others about eCommerce on YouTube. In my free time, I love to travel, take photos, follow courses, listen to podcasts and just continue learning. I also play basketball 🙂

Daniella.io's Portfolio

Ecwid eBooks

Ecwid eCommerce Courses

Ecwid eCommerce & Websites

Tutorials & Promo Videos